Global MBA

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Global MBA

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Descripción del curso

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Personas que, cumpliendo los requisitos de acceso, quieran realizar un Global MBA.

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BECOME ONE OF THE FUTURE BUSINESS LEADERS LEARNING THE REQUIRED KNOWLEDGE WITH THE GLOBAL MBA OF ESIC.

The Global MBA is new, unique, and internationally recognised IMBA crafted by ESIC Business and Marketing School (ESIC), Shanghai International Studies University (SISU), and Florida International University (FIU) The programme is designed to enhance your management and leadership skills while strengthening your ability to face and solve complex challenges in an increasingly globalised environment. This International MBA is intended for people looking for a truly international and global business career.

OBJECTIVES:

1.- Understand and master core concepts and methods in the application in business practiced in a digitalized and globalized worl economy.

2.- Deal with complex issues both systematically and creatively in diverse and international context.

3.- Frame business activities and decisions in ethical and human values.

4.- Operate effectively across borders in business and other international contexts.

ACADEMIC STRUCTURE:

The hybrid format allows you to personalize and make learning more flexible, through permanent "training".

In the hybrid classroom model, technology is integrated as one more element of the learning process that guarantees the continuity of training at all times. Your academic itinerary will begin with the core subjects (common to all masters), then the specialization subjects (specific to your master's degree) and in the optional module you can add subjects of your interest to design your own profile and cover any gaps by reinforcing the areas that you decide. In the end, the Final Master Project will follow.

Temario:

COMPULSORY SUBJECTS

Specific skills that are essential to work in a professional position. These subjects provide students with the theoretical knowledge and the ability to use the necessary tools. Their "knowhow".

Skills that develop students’ professional profile by working on critical thinking, management skills in leadership, communication, teamwork, and ethics. These subjects raise students' awareness and provide them with the necessary elements to be a global and responsible citizen in their professional and personal life.

Business strategy in global environments
Business as a global and ethical citizen
Innovation in a disruptive world
Critical thinking and the art of decision-making
Conscious leadership
Persuasive communication

International business management
Emerging technologies for information systems
Marketing by ESIC
Digital business
World market workshops
Operations & project management
Entrepreneurship

Economic models and systems
Financial analysis and stakeholder value. The triple bottom line
Organisational culture and models
Introduction to international business
International business environment
Accounting for managers
International business policy
Managing global production and technology
International marketing
Consumer analysis in emerging markets
International business law
International business policy

Corporate finance
Enhancing talent and munging people
Data Modeling for decision-making Chinese culture
Chinese language
Optional SISU subjects

ELEGIBLES

Subjects or activities freely chosen by the student to personalise a part of their master's degree and thus complete their skill development. Students can choose subjects related or unrelated to their discipline, experience studying abroad, or prepare for a certification.

Eligible subjects supplement what is learned on the courses: here students will be able to choose
between 3 options:

OPTIONAL SUBJECTS PER CATEGORY

MANAGEMENT
- Management & Investment on financial assets
- The Start Up journey
- Re & Upskilling: boost your professional efficiency
-The journey to develop a global business

MARKETING
- Digital Marketing
- Marketing Automation for Operating Marketing
- Purpose Branding
- Sales 4.0: new digital models

TECHNOLOGY
- Essential cybersecurity for non-technical Executives
- Essential Big Data and IA for non-technical Executives
- Internet of Value (Technologies for non-technical Executives)
- Business 4.0: Process Automation (RPA)

SUBJECTS TO PREPARE FOR CERTIFICATION*
- Students can choose between:

Google tools for decision making (Google Tools)

- Software for Smart Marketing (Hubspot Software Marketing)
- Advanced Marketing (CIM - Chartered Institute of Marketing)
- Advanced Client Management (Salesforce Administrator)
- Scrum in practice (Professional Scrum Master Certification -PSM)
- SAP-ERP(1)
- Gestión experimentada en Ciberseguridad (CISM - ISACA)(2)
- People Analytics (Certificate Program)

Duración:

20 months

Fechas:

Fechas: 10/2022

Full Time - L a V 9:30 a 14:30 h
...

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  • Barcelona: Carrer de Marià Cubí, 124 - 08021 - Barcelona

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