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Executive Master in Tourism Marketing and Revenue Management
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- Online
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Descripción del curso
Detalles
Dirigido a:
The admission process guarantees the suitability of the candidates, in this way all the participants will be able to take full advantage of this learning experience.
To start the admission process it is necessary to fill in the information request. From that moment Ostelea will contact the candidate to close an interview to which the following documentation must be submitted:
University degree
Curriculum Vitae
Motivation letter
Two Recommendation letters
After finishing the interview, the Admissions Committee will analyze case by case and communicate the resolution to the candidate to inform him of the status of his admission
Comentarios:
The Online Master in Marketing, Marketing and Revenue Management integrates the most innovative knowledge of online marketing, e-commerce and tourism marketing. This Master has been designed to be able to direct the hotel establishments and to assume the position of Ecommerce Director and Director of Revenue Manamgement, highly sought after in this highly competitive sector.
Ostelea is a school specialized in revenue that trains its students with the tools they use in most companies. Revenue is a field of marketing that emerged in the Tourism sector, and today is a reference for other sectors. In addition, it is a key factor in the income statement of any company.
The students of the master can participate in the Afterwork cycle, an activity that connects them with the business world through meetings with entrepreneurs.
The subjects have a totally practical approach and the lessons are taught in Online methodology in real time.
Professional Careers:
The most common professional opportunities of the Online Master in Tourism Marketing and Revenue Management participants are:
Commercial Director of Hotel and Tourism companies.
Marketing Executive of Hotel and Tourism companies.
Head of Reservations.
Revenue Manager.
Head of e-commerce of Tourism and Hotel companies.
Business intelligence in reservation centers, hotel chains or restaurants.
Consultancy in commercial policies of tourist companies.
Entrepreneurship in the tourism sector.
Temario:
Market Structure
Structue of the tourism market.
International hotel marketing.
Commercial Strategic Management
Finance
Finance of Hotel sector
Finance of Marketing and Commercial
Tourism Marketing
Offline Marketing and Innovation
Online Marketing and Innovation
Management and Skills
Management Skills and Leadership
Personal Skills and Personal Brand
Ecommerce, Pricing and Distribution
Ecommerce and Online Distribution
Revenue Management and Hotel Pricing
Master's Thesis
The final project of this master will be the development of a general commercial plan or a partial plan based on marketing, revenue or e-commerce. This plan must be developed arrount an already existing company or based in a new project if the alumn wants to be enterpreneur. The main objective here is that the student assumes all the knowledge acquired during the master an put them in a real situation.
Profesorado:
Ángel Hervàs
Director of the Online Master in Tourism Marketing and Revenue Management.
Titulación:
The participant who successfully completes the program on the Barcelona campus will obtain TRIPLE CERTIFICATION:
Master in Marketing and Revenue Management, by Ostelea | Tourism Management School (Own degree)
Master in Marketing and Revenue Management, by EAE Business School (Own degree)
Master in Marketing and Revenue Management, by Universidad de Lleida (Own degree)
Duración:
9 months, 60 credits ECTS
Fechas:
Convocatoria: Octubre 2022...
The admission process guarantees the suitability of the candidates, in this way all the participants will be able to take full advantage of this learning experience.
To start the admission process it is necessary to fill in the information request. From that moment Ostelea will contact the candidate to close an interview to which the following documentation must be submitted:
University degree
Curriculum Vitae
Motivation letter
Two Recommendation letters
After finishing the interview, the Admissions Committee will analyze case by case and communicate the resolution to the candidate to inform him of the status of his admission
Comentarios:
The Online Master in Marketing, Marketing and Revenue Management integrates the most innovative knowledge of online marketing, e-commerce and tourism marketing. This Master has been designed to be able to direct the hotel establishments and to assume the position of Ecommerce Director and Director of Revenue Manamgement, highly sought after in this highly competitive sector.
Ostelea is a school specialized in revenue that trains its students with the tools they use in most companies. Revenue is a field of marketing that emerged in the Tourism sector, and today is a reference for other sectors. In addition, it is a key factor in the income statement of any company.
The students of the master can participate in the Afterwork cycle, an activity that connects them with the business world through meetings with entrepreneurs.
The subjects have a totally practical approach and the lessons are taught in Online methodology in real time.
Professional Careers:
The most common professional opportunities of the Online Master in Tourism Marketing and Revenue Management participants are:
Commercial Director of Hotel and Tourism companies.
Marketing Executive of Hotel and Tourism companies.
Head of Reservations.
Revenue Manager.
Head of e-commerce of Tourism and Hotel companies.
Business intelligence in reservation centers, hotel chains or restaurants.
Consultancy in commercial policies of tourist companies.
Entrepreneurship in the tourism sector.
Temario:
Market Structure
Structue of the tourism market.
International hotel marketing.
Commercial Strategic Management
Finance
Finance of Hotel sector
Finance of Marketing and Commercial
Tourism Marketing
Offline Marketing and Innovation
Online Marketing and Innovation
Management and Skills
Management Skills and Leadership
Personal Skills and Personal Brand
Ecommerce, Pricing and Distribution
Ecommerce and Online Distribution
Revenue Management and Hotel Pricing
Master's Thesis
The final project of this master will be the development of a general commercial plan or a partial plan based on marketing, revenue or e-commerce. This plan must be developed arrount an already existing company or based in a new project if the alumn wants to be enterpreneur. The main objective here is that the student assumes all the knowledge acquired during the master an put them in a real situation.
Profesorado:
Ángel Hervàs
Director of the Online Master in Tourism Marketing and Revenue Management.
Titulación:
The participant who successfully completes the program on the Barcelona campus will obtain TRIPLE CERTIFICATION:
Master in Marketing and Revenue Management, by Ostelea | Tourism Management School (Own degree)
Master in Marketing and Revenue Management, by EAE Business School (Own degree)
Master in Marketing and Revenue Management, by Universidad de Lleida (Own degree)
Duración:
9 months, 60 credits ECTS
Fechas:
Convocatoria: Octubre 2022
Sede principal del centro
Barcelona: C/ Aragó 28 - 08015 - Barcelona- Barcelona: C/ Aragó 28 - 08015 - Barcelona
- Madrid: C/ Príncipe de Vergara, 108 - 28002 - Madrid
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